Our vision is to become a trusted financial matchmaker, matching consumers with the lenders and financial providers that best fi t their needs while empowering them to make important financial decisions. At the same time, we’re committed to providing our partners with consumer matches that meet their lending criteria, resulting in new business opportunities.

Working with 4moving As soon as you begin working with 4moving, you’ll see how strong our commitment to our partners truly is. Whether you’re a lender, insurance company, auto dealer or realtor, you’ll have a dedicated Account Manager to make sure your partnership with 4moving is profitable.

Our Account Managers are responsible for:

• Analyzing and discussing metrics and lead quality • Keeping partners updated on 4moving marketing initiatives • Lead management • Problem resolution • Legal compliance

How We Generate Our Leads

We currently generate approximately 100,000 leads every month from the following sources: • Marketing partnerships • Advertising • Affiliate sites • Search engine placement • Relationship marketing to existing 4moving consumers

Our Quote Request Process

• Consumer completes a short information request form • Consumer is matched with multiple partners based on a number of filterable criteria • Consumer information is posted to our partners in either real-time or a batch posting • Consumer immediately receives an e-mail thanking him or her for requesting a financial match • Partners have all of the necessary information from the consumer to initiate contact • Consumer relationships are maintained through ongoing communications

Consumer Experience

Maintaining a positive consumer experience is our highest priority. Our site is clear, concise and easy to navigate. Consumers will never find annoying pop-ups or be confused with non-financial verticals such as cell phones, electronics or the product du jour. What they will find are all the tools to help them make educated decisions about their financial futures.

About Our Lead Quality

Ensuring premium lead quality is our most important commitment to our partners. That’s why we’ve implemented the following processes:

 All our leads undergo multiple validation process to ensure we can provide the most accurate data possible. Our application on our web site matches the city, state, and ZIP Code of the consumer, and makes sure the telephone area code and prefix are within a certain radius of that zip code, all while the consumer is live on the application. We then match the telephone number, customer name, and address against a live database of 1.8 billion public, credit, and telephone records as an additional validation process. As a final step, we run approximately 30% of our leads through a call center to verify customer as an additional scrub. While no system is 100% accurate, we pre-filter and invalidate as many leads as possible prior to routing to our lending partners.

• All affiliates and marketing partners are given a provider grade based on multiple metrics that include invalid lead and return percentages, and they must maintain a minimum score to remain a 4moving provider. We continually analyze lead returns and identify poor providers, who are then put on a watch list where their leads are closely scrutinized for 30 days. If there is no improvement, these providers are terminated immediately.

• Our state-of-the-art call center validates up to 30% of all our leads, focusing primarily on leads flagged as suspicious and leads from lower performing affiliates.

• Providers must sign our affiliate marketing agreement that contractually requires them to adhere to industry best practices. These provisions include prohibition of incentivized offers and strict legal compliance requirements that include compliance with CAN-SPAM, DNC, and Graham-Blailey-Leach. Any violation of this agreement can lead to immediate termination of that provider. • Leads with invalid contact information that get through our validation process can be returned for credit electronically within five days of purchase, no questions asked. Our call center verifies each request for credit and issues it back to the lender within 24-72 hours.

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